How to Write the Perfect Product Feature Bullet Points on Amazon
  • Carina McLeod
  • Oct 9, 2018

Rather than providing shoppers with everything they need to know, Amazon bullet points should focus on the key benefits that are most important to customers.

The Insider’s Guide to Compelling Amazon Product Titles
  • Carina McLeod
  • Sep 27, 2018

Your Amazon product titles should provide compelling information that persuades shoppers to click on your products in search results.

Amazon Product Photos: Best Practices for CPG Brands
  • Carina McLeod
  • Aug 23, 2018

Product photos are one of the most important components of an Amazon listing page. Here are nine best practices CPG brands should follow.

Best Practices for Amazon Product Variations
  • Carina McLeod
  • Aug 7, 2018

While product variations can boost conversions on Amazon, a negative customer experience can hurt product sales. Here are best practices you should follow.

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